Tuesday, 3 December 2013

Adobe adds cloud-based mobile services

Adobe Analytics released on the heels of six main features hot , Adobe Adobe as part of mobile cloud marketing services, has released . Adobe today launched new service and fully Target Analytics and Adobe , the Adobe marketing testing and targeting of cloud service is included with both .
The new cloud-based mobile services app developers to integrate their apps into collections analytics services to help mobile software development kit (SDK) provides .
A mobile services SDK , HTML5 based around Objective-C or similar apps written in native languages ​​as well as hybrid applications , Unified method of data collection for either service like Adobe PhoneGap , wrapped in providing a chromeless browser that .
Analytics SDK for Adobe , the target audience while dumping data collected directly in the manager app developers to use rich data analytics will allow you to get .



Key features include:

  • Geolocation Targeting : Marketers their GPS location and proximity based mobile app users can target a point of interest such offer more personalized user experiences and more effective than in-app to provide a retail store , sporting event , or concert venue as marketing campaigns .
  •     Analytics App : A new , app- based user interfaces user engagement , retention, and monetization insights about key performance indicators and provides data visualizations . the cohort , pathing, and geographic location for analysis reports with new app , marketers route they take , their use app can understand how often , and where they 're App Use have .
  •     App Optimizer : A / B testing capabilities, support for mobile marketers integrated workflows through the new user interface of the device type , operating system , and as a mobile app analytics using specific criteria defined by the audience and allows for better identification .
  •     Broad platform support : APP Analytics , Adobe Mobile Services : iOS, Android, Windows Phone 8 , 10, BlackBerry, Windows 8 and Mac OS X as well as created with Adobe PhoneGap and HTML5 hybrid apps supports come across apps . Mobile marketers in the digital magazine service , newspaper and more than 100 million downloads to date that has been created with Adobe Digital Publishing Suite apps can use corporate publications .
  •     Ease of deployment : Adobe Analytics , Adobe and Adobe AudienceManager target supports skills for a new Mobile App Analytics SDK customers in record time and without the need for in-depth knowledge to implement new service that allows .
  •     Data Privacy : app publishers to easily manage opt-in or opt -out functionality Children's Online Privacy Protection Act (COPPA) for specific countries , including data collection and to enable compliance with the privacy laws may . No Adobe - Also , Adobe mobile data services to their customers .
  •     App Store Integration : Distimo, download , install, app data and other valuable data even profit from Apple , Amazon , Blackberry , and Google has leveraged the top app stores .


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